Author: Brad Litwin

For many, the first platform that comes to mind when they think of a Content Management System (CMS) is WordPress. That said, there are also many alternatives, and choosing your CMS carefully is key if you want your website to succeed. Therefore, you may want to consider looking into other platforms, such as ExpressionEngine. Though …

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Developing a web application comes with a number of challenges. Once you have an idea in place, you’ll still need to figure out how you are going to create it. Some of the elements you’ll need to consider include your development approach, as well as your app’s overall design and usability. You may also want …

Continue reading “An Introduction to Building Web Applications”

One of the best ways to drive engagement is to build a sense of community around your website. However, there are many ways to do that. If you’re not sure how to get started, it’s worth considering starting up a forum. An online forum can provide a lot of additional engaging content for your audience, …

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Building a community website is a smart way to foster a culture of sharing, where your audience members form relationships with each other and with your brand. When done well, this kind of site can provide value and drive retention, but that can be easier said that done. Forums are still one of the most …

Continue reading “How to Build a Community Website Using vBulletin (In 4 Steps)”

To be direct, declined payments can have a negative impact on your e-commerce site, even if they’re not your fault. They can cause delays in your income, and lead to both cancelled memberships and lost customers. In order to avoid these issues, it’s important to put preventative measures in place and to have a reliable …

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When first setting up your website, you may not have given your Top-Level Domain (TLD) much thought. It’s easy to stick with common TLDs such as .com, .org, and .biz, but these days there are many other options. However, obtaining a short and memorable domain at a reasonable price can still be a challenge for …

Continue reading “An Introduction to .io Domains (And Why They’re a Tech Business’ Dream)”

Over two years ago, we published an infographic featuring the unbelievable growth of WordPress. As you very well know, anything that happened two years ago in the tech industry is ancient history. We decided it was time to re-visit the topic. A lot has changed over those two years.  The dominance of WordPress has not. …

Continue reading “[Infographic] WordPress Continues To Take Over The Internet”

Social media ‘influencers’ can really power up your marketing campaign. The right influencer can do wonders for your business, increasing traffic and sales for your products or services. The trick is finding the right influencers and getting them on board. Locating influencers to work with requires knowing your audience, and finding out which individuals have …

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Not all blogs are made the same – some are just for fun, others target regular visitors, and a few of them are all about businesses. That last type of blog falls into what is called the Business-to-Business (B2B) category. Their goal tends to be about collecting leads and maximizing profits. By targeting businesses over …

Continue reading “A Guide to B2B Blogging: Why It’s Important and How to Get Started”

Whatever type of online store you run, you share one common goal with everyone else in the same position – you want to sell and earn more. Fortunately, there are a lot of ways you can achieve that. Two key methods you may want to try are offering upsells and cross-sells. Both methods are all …

Continue reading “The Difference Between Upselling and Cross Selling (And How to Implement Both)”