Where You’re At - Page 28

Your website’s URLs may be far more important than you realize, with search engines in particular paying very close attention to them. A short, sweet, and descriptive URL enables users …

Continue reading “SEO Friendly URLs: The Ultimate Guide to WordPress Permalinks”

Many website owners see search engine optimization (SEO) as an elusive foe, but in reality, ranking high in search engines is actually quite achievable. With that being said, in the …

Continue reading “The Non-Technical Guide to Basic On-Site SEO”

You were probably excited at the prospect of starting your own blog – getting your words and your views published and making money at the same time! But before too …

Continue reading “Need Content Suggestions? Learn How Top Bloggers Make Content”

Does your company website take more than five seconds to load – or worse, a minute or more? Here’s the bad news: A slow WordPress website is bad for a …

Continue reading “4 Tips for Turbocharging a Slow WordPress Website”

As an online business owner, one of the most important — often ignored — things you can do to improve user experience and boost traffic and conversions is to improve …

Continue reading “Speed Matters: 7 Ways To Turbocharge Your Site”

As a tool that businesses use to build online communities, provide customer value and establish their leadership and domain expertise, business-branded blogs have become a de facto prerequisite for successful …

Continue reading “How To Improve Your Business’ Brand With Blogging (5 Tips)”

Google is no longer showing ads on the right hand side of their search results. Additionally, Google is showing four ads at the top of their results instead of just …

Continue reading “Google Eliminates Right Side Ads”

One of the documents that I always urge anyone interested in learning about SEO to read is the Google Webmaster Guidelines. It is essentially Google’s playbook on how to format …

Continue reading “Updates To Google Webmaster Guidelines Summary”

Do you ever experience a nice traffic bump due to a new blog post, but that traffic quickly fizzles out? Wouldn’t it be nice to get more of a permanent increase in traffic considering all the time you spend writing your content? If so, you should consider an evergreen content strategy. Evergreen content is always timely because it remains relevant and fresh for your readers. It does not become obsolete.

Over the past 10 years, Google has used focus groups to help them review their search results and the quality of the pages that they rank highly. If a user in the program, called a Search Quality Rater, gives a site a low rating, that doesn’t actually (immediately) impact current Google rankings. Rather Google sets their Search Quality Raters into action for running their experiments. For example, if Google decided to run a specific mobile site experiment, the Search Quality raters are used to both help Google run that experiment and to better understand the experiments they’re running.