It’s no secret that the COVID-19 pandemic has had an enormous impact on consumer behavior, with many shoppers moving to e-commerce (and many more opting to save their money). These
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The Calls to Action (CTAs) in your marketing copy go a long way towards determining what your conversion rates are. Your CTAs are vital tools for convincing consumers to help
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Every site owner wants to see their page sitting at the top of a Search Engine Results Page (SERP). However, getting there involves many moving parts: keywords, post titles, and
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Search Engine Optimization (SEO) is key to your website’s success. However, it’s also a complex, multi-faceted process. With so many best practices involved in formatting an SEO-friendly blog page, it
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We live in a socially distant world right now – this has presented its fair share of challenges for all of us, both personally and professionally. In particular, the need
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If you’re a seasoned website owner, you probably don’t need us to tell you how important your chosen hosting plan is. The plan attached to your site will impact numerous
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There are many cases when you’ll have different URLs leading to the same (or almost identical) pages. However, search engines tend to penalize anything that looks like ‘duplicate’ content. That
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Your website’s About page may seem like a small thing. However, it provides a crucial way for customers to get to know your business. An About page that’s either nonexistent
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